UGC + Social first activation
How Machine of Influence Builds Your UGC Content Engine
Machine of Influence helps brands create UGC, creator-led content, paid social creative & real-people activation at speed & scale. Learn more about Machine of Influence, our team and the thinking behind our content engine. The same UGC content engine we have built for brands across the UK.
Built for brands which need more social content, more often
Brief to strategy
You give us the goal, audience and offer. We shape them into a social-first creative direction using our proprietary blueprinting process
Strategy to activation
Once the plan is clear, we activate the right mix of creators/influencers, customers, staff, founders, local voices & real-world contributors.
Activation to learning
We track what performs - views, engagement, comments, saves, clicks & platform feedback - so each activation makes the next one sharper.
UGC Content Engines Built for Social-First Brands
Creator and UGC Content at Speed and Scale
Why Machine of Influence Works Differently
Designed for Speed
Built for brands which need social content moving quickly - without turning every asset into havoc.
Shape before you create
Our creative blueprints gives creators, contributors & your team something useful to work from before anything gets made.
Built for human trust
Content can move quickly, but it still comes from real people, real voices & real contexts - creators, customers, staff, founders & local contributors.
Rethink content production
Machine of Influence removes friction from the messy middle - shaping the direction, coordinating the output and learning from what happens next.